Wednesday, 26 July 2017

Using Long Tail Keywords to Generate Insurance Agency Leads

Long tail keywords are often a three to five (or more) word search phrase, many of which may only be searched five or ten times a month.Have you heard the famous saying that about the tail wagging the dog? When it comes to long tail keywords, it can often be beneficial for the "long tail" to wag the dog. These phrases are often very important, but when a user types in the phrase, they can be your ideal insurance agency prospect. That's why it is important that the search engine results page (SERP), lists your agency at the top. Let's take a look at some examples of insurance long tail keyword phrases:

· Arizona Garage Keeper Insurance

· New York Owner Operator Insurance

· California Professional Liability Insurance

· Best Florida Business Insurance Rates

· Florida Coastal Condominium Insurance

The more keywords included in a phrase and the more specific the term, the narrower the results, and the less frequently that term is searched. And of course, the minimize the phrase, the broader the results, and the greater the competition for the phrase. An example of a broad phrase might be "Trucking Insurance" or "Auto Insurance". When targeting long tail keywords, quantity is important. Your agency should target 100 or more long tails, along with more competitive phrases, for a comprehensive approach to your insurance agency search engine optimization efforts.

On page insurance search engine optimization (insurance SEO), includes both content and Meta data. This means the search bots from Google or Bing search the text, images, blog posts and video that appears on your page, and the Meta such as Page Description, Alt Tags and Header Tags that exists but is not seen on the page. Effective insurance search engine optimization also includes off page optimization such as news releases, social media posts, bookmarking, and videos to mention a few. Effective long tail optimization will result in improved insurance website traffic and increased insurance agency leads.

With the increasing number of mobile searches, your agency should add questions to your long tail efforts. Some examples include:

· Where do I buy Arizona Garage Keeper Insurance?

· What are the best New York Owner Operator Insurance agencies?

· What are the lowest California Professional Liability Insurance rates?

· Where do I find the best Florida Business Insurance Rates?

· Who offers the lowest Florida Coastal Condominium Insurance prices?

Though organic insurance search engine optimization and social media marketing are an important aspect of insurance agency marketing, agencies seeking to rapidly build their pipeline often find that insurance agency email marketing and targeted appointment setting calls can represent a faster path to lead generation and a very quick response.

Insurance agencies and brokers lacking the time, tools or skills to manage this type of initiative can consider outsourcing it to a proficient insurance marketing firm.



Tuesday, 25 July 2017

Top 5 Benefits of Bike Insurance Online Renewal

According to the law, third party insurance is compulsory for two-wheelers. However, the policy could be extended to protect the vehicle and the motorist in case of any accident, damage due to natural tragedy like fire, storm, flood or man-made disasters like burglary, strike, theft etc. by opting for a comprehensive insurance policy.


Buying a Two-Wheeler Insurance Policy Online
Two wheeler insurances are annual and it requires to be renewed every year. This will protect you from third party claims in case of any accident and help you to stay safe financially and health-wise in case of accidents, natural disasters and if the vehicle gets totalled. At the current digitised age, it is just few clicks away to go for Bike insurance online renewal and the process is quick and hassle free.

The benefits of renewing your policy online includes:

1) Get the renewal done online at your satisfaction.

Since the prior policy data is already entered in the database during the previous purchase, it is minimal effort to fill up for the renewal policy.

While renewing your policy:
• Check the accuracy of data like Insured Declared Value or IDV of the car, your No Claim Bonus, etc.
• Check if additional features are needed to be included in the renewal policy like riders, etc.
• Pay the instalment by using debit or credit card
And you are through. This makes bike insurance online renewal really quick and convenient!

2) You receive policy instantly.

Unlike earlier time when the policy used to be remit to the insurer and took several days to reach, now as soon as you make an online payment for policy renewal, digitally signed policy is issued to the customer  immediately as a PDF document. You can save it on your system as well as take a print out and retain the hard copy also.

A printout of the policy is as good as the original one and the real of the same does not vary. Also, there is no delay between the premium payment and receiving the policy document. So, even if you renew your policy at the last minute, you can continue to enjoy riding your two-wheeler without having to worry about your policy bond.

3) Selection of coverage.

For two wheelers, taking a third-party insurance is compulsory as per Motor Vehicle Act 1961. This makes the vehicle owner protected from third party claim in case of any accident.

However, the owner can opt for comprehensive coverage to protect self and the vehicle in case of some unwanted happenings. Additional coverage for pillion rider and zero depreciation or enhanced coverage for accessories and spare parts are also possible while renewing policy online. Additional coverage takes little extra cost but goes in the long way towards protection.

So, if you opt to renew your policy online, you have the advantage of weighing the pros and cons of the riders and its benefits vis-à-vis the cost and then opt for the plan which best suits your needs!

4) Getting the best quote.

Traditionally people used to renew their two-wheeler insurance policy with the same person that he had purchased it from. This was due to the sheer convenience.

However, with the advent of online renewal of your recent two-wheeler insurance policy, you can now compare the various plans offered and then opt for the one which gives you the best option as per your cost-benefit analysis. You do not need to depend solely on your advisor and trust that he is providing you the best quote. The same can be verified online as well!

5) Avail discount.

Insurance companies that are approved by Insurance Regulatory and Development Authority provide discounts on premium if you have installed certain devises like anti-theft system. This discount could be availed at the time of online renewal and can be opted for if your vehicle is equipped. With online renewal, all possible options are there in front of you and you can make the most suitable choice accordingly.

Apart from these, some insurers provide with the facility of cashless repair if mentioned in the renewed policy. Bike insurance online renewal does not need any inspection of the vehicle, neither requires any documentation if renewed within 90 days of expiration. Online policy renewal gives you the opportunity to compare the different policies offered and select the one best fits for you. Assistance from insurer's call centres is the added service you get when you go for online renewal.

While going for Bike Insurance online renewal you can take advantage of online premium calculator. The premium depends on Insured Declared Value of the vehicle, cubic capacity, and zone of registration and age of the two wheeler. Thus, online renewal will give you the benefit of competitive rates and problem-free transaction experience.



Thursday, 13 July 2017

Know the Several Types of Insurance

All of us are well addicted to the term "insurance". The term stands for insuring or giving cover to an distinctive or a group for a specific purpose. On the basis of the function, an insurance policy can be differentiate into several types. Let us study the types to get a detailed knowledge of the policies.



Home Insurance- our home protects us round the year, but it also needs protection against the rude side of nature. Home insurance can protect your residence from both natural accident and man-made accidents. They offer a redeeming price for damage to property and life in the home.

Health Insurance- If you are taking a health insurance then that is going to give cover to you and your family. This can be on the basis of the type the health insurance is. This gives one the ability to fight sudden medical emergencies owing to hospital bills, medical expenses, specialist charges, etc.

Personal Accident Insurance- This kind of cover offered to one to cope with accidental deaths. Life insurance already covers this part. But when a person gets handicapped and losses his or her earning capacity either shared or totally, then the personal accident insurance can be helpful.

Motor Insurance- This protects one against vehicle damage and third party cases of accidents. You would have a shared contract with the insuring company that on payment of a confident amount as premium, the company will pay you a certain amount if any accidents happen. This type of insurance offers medical coverage, liability and property damages. The property damage covers the theft or damage of the car and the liability coverage maintains the legal aspects in terms of property damage and bodily damages.

Travel Insurance- As the name suggests the policies gives cover while one is on a trip. So, when you are on the trip all your tensions will be taken care of by the insurance from unexpected medical expenses to loss of passport, baggage, delay of flight, etc. You can have a safe and sound journey with them.

Commercial Insurance- In a company there are several needs of insurance policies. Most companies have several policies that are particularly designed to protect the assets, vehicles, machines, business, employees and other hidden losses. These policies help them to fulfill the  instantaneous requirements.

These are some of the most common types of insurance that one can find in the market. If you are in need, choose one which fullfil your requirements.

Wednesday, 12 July 2017

The Basics of Tradesman Insurance

You may have employed many workers, but you have to believe that gardeners, carpenters and builders are on the list of the most assidous workers. However, the problem for these workers is that they are vulnerable to several risks. For instance, they may lose their tools or they may get involved in an accident while working at a site. Let's know more about the tradesman insurance.



Tradesman Insurance

As said before, tradesmen's job involves the risk of accidents. An average office worker may not be immune to as many risks as a tradesman. Actually, tradesmen make use of risky tools. That is the reason they are more likely to get wounded than other people. The majority of tradesmen is usually self-employed. So, exchanging a damaged or lost equipment is very difficult for them. They may lose a lot of finest income if they don't get a replacement for their lost or damaged tool. Fortunately, they have a hope in the  form of the tradesman insurance. This type of insurance is provided especially for these people.

If you don't know about  what this insurance is, you can go ahead and read through this article. Tradesman insurance offers the following coverage:

Public liability coverage

This type of coverage offers coverage against legal expenses that may sustain  because of the avow of a property damage or injury to a worker.

Personal accident coverage

Personal accident coverage will provide coverage in case of an injured staff member at the workplace.

Damage to someone else's property

This type of coverage assist you to pay for the expenses that occur when the workers cause damage to the property of a client.

Contractual works

This type of cover insures the construction works of the tradesman, including materials, especially if they get damaged or stolen. Aside from this, it can recompense the heavy expenses related to extra costs of labor needed in order to rebuild the things that were completed before. For example; this can offer coverage if a storm causes a damage to a building that is being construct by a contractor.

Tools and equipment

The tools and equipment insurance offers claims to the policyholder in case of the costs that occur in case of a repair or theft of a tool or piece of equipment.

Commercial Vehicle Coverage

This type of coverage protects you against the cost of upkeep of a vehicle of van that you use for business. Aside from this, it can cover for the rental cost of a vehicle. You can also buy other optional features or covers. For instance, with orign coverage, you can refund the litigation expenses if you are held liable for the installation of a faulty security alarm.

You can also buy tax consideration coverage if your business is being investigated for reasons related to tax. It will provide coverage against the loss of income during the investigation